Our Process
1
Brand Discovery
Market analysis of pet wellness trends
Target audience identification (dog owners seeking natural solutions)
Target audience identification (dog owners seeking natural solutions)
2
Brand Identity Development
Creation of a playful logo featuring a happy dog
Vibrant color palette reflecting energy and happiness
Dog-centric typography with a friendly and approachable feel
Development of a brand voice that's informative and paw-sitive
3
Product Development
Product concept: Delicious, natural chews and supplements addressing specific canine needs
Product design: Eye-catching packaging with clear benefit communication
Prototyping: Refining formulas and ensuring product efficacy and taste
4
Supplier Engagement
Sourcing high-quality, natural ingredients
Negotiating competitive pricing while maintaining quality standards
Building strong relationships with reliable suppliers
5
Production & Quality Assurance
Partnering with reputable manufacturers
Implementing rigorous quality checks throughout production
Ensuring product safety and efficacy
6
Developing Online Presence
Design of a user-friendly website showcasing Bliss Wag products and philosophy
Development of engaging content highlighting the benefits of natural wellness for dogs
Implementation of SEO strategies to reach dog owners searching for solutions
Leveraging social media to build a community of happy pet parents
7
Packaging and Labeling
Design of playful and informative packaging that appeals to dog owners
Clear labeling highlighting product benefits and ingredients
Compliance with all safety and regulatory standards
8
Marketing
Development of a marketing strategy targeting dog owners on relevant platforms
Creation of eye-catching promotional materials showcasing happy, healthy dogs
Implementation of targeted online advertising campaigns
9
Brand Launch
Strategic product launch generating excitement and brand awareness
Building relationships with pet retailers and distributors